I installed Google Analytics a while back. When I launched my new blog theme a few days ago, I've since realised that I overwrote all the files for my theme and therefore replaced the Google Analytics code. I don't know if many people have made this mistake before, but it took me a few days to pick up on what I'd done. My Google Analytic stats weren't rising and I knew there was something wrong as I was checking my AWS stats that I installed as part of my hosting plan and this blog actually had it's best day of traffic since I started out. So this is just something to be aware of, if you're updating your WordPress theme. Yeah I know I'm spending lots of time looking at stats but I'll be making more of an effort to boost traffic very soon so it's something I need to be looking at.

photo credit: richardmasoner

It's easiest just to place the Google Analytics code in footer.php as the footer shows up on every page and therefore this tracks all hits on your website. There's a nice article on exactly what to do over at ThemePlayground.com. It cleared things up for me as I previously thought I needed to put the Google Analytics code in a few different files, but it turns out that footer.php is the only place it needs to go! If you're using WordPress, there's lots of other nice tips on ThemePlayground and I'll be checking back there for a few tips and tricks as I continue to update this site.

Tags: Google Analytics, Traffic, Wordpress

This entry was posted on Wednesday, July 1st, 2009 at 11:18 am and is filed under Google, Google Analytics, Traffic, Updating default WordPress theme, Wordpress. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.