I previously posted my thoughts on who to follow on Twitter and came up with the following rules:
Here's my rules for who to follow:
1. I'm gonna follow anyone that follows me and if I don't like what they are saying I'll drop them like a bad habit in a new year's resolution.
2. Anyone that even has a hint of pushing advertising or marketing material in my face that I don't like they're gone too!
3. Anyone who doesn't share common interests with me or is in anyway abusive in their tweets, see ya later!
DId they work? In a word, No! I suppose it's my own fault for not really watching my Twitter account closely enough and not using Twitter enough. To be perfectly honest I'm not sure I really get it! I suppose for marketing campaigns it's a way of potentially getting a message out to your followers, but are people really following you? I know there's lots of people who are very active on Twitter and probably get lots out of it. It's a handy medium for keeping in touch with short, sharp messages but so is instant messaging! I'm not giving up on Twitter and infact I'm probably gonna get set up so I watch it more closely! I've recently installed TweetDeck to do this. When looking at my activity in Tweet Deck I was trying to see what benefits I get from Twitter and I don't see a whole lot (yet). I normally Tweet every time I post a new blog entry but the traffic from Twitter to this blog is minimal.

photo credit: mangee
Anyway, it's not all bad, I'm just trying to understand how to use it better! I've taken the following actions to clean up my account and had a rethink about using Twitter from now on:
I've unfollowed anyone who just posted affiliate links non-stop... boring... and probably automated
I've had a look at each person I was following and looked for evidence that they were actually a real person (if they weren't I unfollowed). This took a while but as I was only following 125 people so thought it was worth doing it now before it becomes completely out of control.
Unfollowed anyone who was posting stuff that wasn't of interested to me... yeah there was a few people who were borderline but I unfollowed anyone who's tweets were persistently of no interest to me
Unfollowed a few people that were posting a few good things but then tried to camouflage affiliate links in the middle of their tweets
From now on, I'm only gonna follow people/organisations that I know, or who's blog or website I follow. If anyone follows me, I'm going to be very careful about sussing out what they are tweeting about before following back.
I'm also gonna keep a closer eye on who I'm following and if I don't like what they're saying I'll drop them to make my account more manageable. It's quality not quantity that's important!
I'm generally going to try and find out why and how I should be using Twitter and how I can get more value/fun out of it.
I definitely will not be using automation for Twitter in any way, I just can't see the point. If I follow you back you can be sure that I've been on your website and had a look at what you're tweeting about first.
Anyway, that's just some of the decisions I've made and stuff I did to make my account more manageable. I'm now only following 56 people as opposed to 125 and I'm even thinking of cutting this further. I'm not sure if I'm that interested in seeing the same people saying good morning every day and telling me what they're having for dinner (maybe if I knew them personally it wouldn't bother me as much). I'm much more interested in using Twitter to track people who are doing stuff that I'm really interested in and I'm not sure it's possible to follow 1000's of people anyway and get any value out of it! Maybe I'm wrong and I just don't get Twitter but these are the revised tactics I'm using on Twitter going ahead.